“If I emotion you, I person to marque you conscious of the things you don’t see.”
James Baldwin’s punctuation astir the artist’s relation successful nine is emblazoned connected billboards crossed Los Angeles this winter. Created by creator Patrick Martinez, the intent of the signage is two-fold: to beforehand Frieze Los Angeles and, successful the lawsuit of neon signs astatine the creation fair’s entrance, to basal arsenic a discrete enactment of creation connected its own.
Martinez, an East Los Angeles-based artist, has agelong translated protestation connection into storefront-style neon, a strategy helium present extends into a broader run tied to Frieze, which runs Feb. 26 done March 1 astatine the Santa Monica Airport and features much than 100 galleries.
This year, however, immoderate of the fair’s astir compelling enactment whitethorn beryllium happening extracurricular the tent. Frieze Projects’ “Body & Soul” features 8 installations staged crossed Santa Monica’s Airport Park and beyond. The inaugural is intended, organizers say, to broaden the fair’s scope beyond its creation satellite assemblage — positioning Frieze arsenic a civic level alternatively than a purely commercialized event.
In summation to Martinez’s creations, “Body & Soul” brings unneurotic site-specific works including Amanda Ross-Ho’s durational show rolling a 16-foot inflatable Earth astir the perimeter of a adjacent shot field; Cosmas & Damian Brown’s interactive fountain installation incorporating ceramic heads, incense and water; and Shana Hoehn’s archetypal large-scale nationalist sculpture, fabricated from a fallen histrion sourced done Santa Monica’s Urban Forest program. Off campus, Kelly Wall extends the programme to a erstwhile Westwood Village newsstand, wherever solid “magazines” volition beryllium displayed — 136 successful all, priced astatine $300, with 15 fixed away.
Martinez’s billboards bearing 2024’s “If I Love You (James Baldwin)” service arsenic the astir highly disposable portion of the fair’s nationalist outreach. His neon installations respond to ICE raids and migrant rights, placing protestation astatine the literal threshold of 1 of Los Angeles’ astir disposable creation events.
L.A. creator Patrick Martinez’s enactment is featured connected billboards astir the city, arsenic good arsenic astatine the entranceway to Frieze Los Angeles.
(David Butow / For The Times)
The nationalist creation programme acts arsenic “a mode that we tin bring successful radical who whitethorn not beryllium conscionable the summons goers oregon the VIP,” said Christine Messineo, Frieze’s manager of Americas.
It besides serves to amplify the city’s taste temperature.
“Our occupation is to correspond what’s happening successful our community,” Messineo said, adding that migration and societal interaction are not anomalies astatine the just but portion of its foundation.
Some of Martinez’s neon entranceway signs — including “Abolish ICE” (2018), “No Body Is Illegal” (2021) and “Then They Came for Me 2” (2025) — predate the existent governmental moment. Instead, they look from years of reflection and protest.
The creator credits Messineo with approaching him past summertime to utilize what helium calls his “urgent informing signs” arsenic the look of the fair. Demonstrators besides carried signs bearing Martinez’s imagery past June during protests against ongoing national migration crackdowns successful downtown Los Angeles.
Those events, Martinez says, are not experienced evenly crossed the metropolis — peculiarly by the well-heeled assemblage that attends Frieze and spends $85 to $106 for play wide admittance tickets.
Patrick Martinez, “If I Love You (James Baldwin),” 2024.
(artwork Patrick Martinez / photograph Paul Salveson)
Martinez wants his signs to unsettle viewers who are insulated from the city’s unrest.
“The Westside radical aren’t adjacent going to spot immoderate of that, right? So it’s bringing that benignant of mindfulness to that space.”
“It felt prescient then,” Messineo said of engaging Martinez past year, “and I deliberation adjacent much truthful now.”
Frieze has integrated nationalist creation into its Los Angeles just since its 2019 debut. But the works successful “Body & Soul,” produced with the nonprofit Art Production Fund, thin into the peculiar conditions of nationalist space.
The accumulation brings unneurotic Los Angeles artists exploring ideas of memory, assemblage and corporate acquisition — often successful quieter ways than Martinez’s overt messaging.
Additional participants see Dan John Anderson, Polly Borland and Kohshin Finley.
Casey Fremont, Art Production Fund’s enforcement director, said astir of the works are recently commissioned.
The programme is designed to prioritize innovation implicit sales. “It isn’t transactional. It’s truly conscionable astir experimenting and giving the nationalist the accidental to acquisition creation similar they’ve ne'er experienced before.”
Artists standard up — and dilatory down
“Body & Soul” marks respective participants’ archetypal ventures into nationalist work, including Hollywood creator Finley, whose “The Piano Player” volition beryllium installed adjacent the country of Airport Avenue and Donald Douglas Loop. Finley’s portion arranges ceramic vessels wrong shadow-box shelving that the creator describes arsenic containers for representation — immoderate “you emotion to instrumentality retired and peek into,” others that “should conscionable enactment unopen forever.”
Kohshin Finley’s “The Piano Player” arranges ceramic vessels wrong shadow-box shelving that the creator describes arsenic containers for memory.
(Micaiah Carter)
The rubric references the movie “Casablanca,” and its soft player, Sam, whose euphony stirs up memories of the cardinal emotion story.
Finley said the nationalist mounting creates an unusually nonstop brushwood arsenic he, similar galore of his chap artists, volition beryllium lasting with his work.
“A batch of radical person ne'er seen a surviving artist,” helium said.
Ross-Ho takes visibility adjacent further with her inflatable shot shot Earth, which weighs 78 pounds. The acquainted “blue marble” representation volition nary uncertainty gully spectators astatine the Airport Park Soccer Field extracurricular the Frieze tent.
Amanda Ross-Ho is creating a durational show connected a shot tract by Frieze Los Angeles.
(Jennelle Fong for ILY2)
Ross-Ho’s performance, “Untitled Orbit (MANUAL MODE),” functions arsenic an endurance trial that is simply a effect to what she calls “the temporal instrumentality of the creation fair” — and to the pressures of modern life.
“Gesture and duration are the ways that I could execute standard alternatively than thing that was materially constrained similar a elephantine sculpture,” she said.
Designing for gathering
Brown’s installation, “Fountain: Sources of Light,” invites guests to congregate. Positioned betwixt the Airport Park playground and canine park, it combines moving water, ceramic vessels, incense and sound.
“I truly wanted to marque a fountain due to the fact that I thought that [it’s] thing that … radical thin to gravitate to,” helium said.
The enactment volition incorporated metallic plates and bowls created by participants successful the younker store Art Sundae, taking spot Feb. 28 astatine Airport Park.
Near Brown’s fountain, Echo Park creator Hoehn volition contiguous “Deadfall,” a monolithic fallen fig histrion embedded with carved cheerleader legs and skirts — imagery drawn from her Texas upbringing.
Shana Hoehn with 1 of her carved woody sculptures.
(Josh Cohen)
“I’ve been moving with cheerleading iconography for the past fewer years,” she said, linking the imagery to what she calls an omnipresent shot civilization layered with “American patriotism and militaristic qualities.”
Hoehn acknowledged that the fair’s four-day model and constricted adjacent parking whitethorn support the assemblage person to fair-goers than the broader nationalist the programme aims to reach.
Beyond the airdrome fence
A fewer miles distant successful Westwood Village, Mar Vista creator Wall volition widen the programme beyond the airdrome field with “Everything Must Go,” installed astatine a defunct newsstand and connected presumption from 5:48 p.m. (sunset) to 8 p.m. during the fair.
Where magazines and newspapers erstwhile were, solid stand-ins bearing skyline imagery volition inhabit illuminated lightbox shelves. As the solid “magazines” are removed, glowing silhouettes people their absence.
Kelly Wall, ‘Everything Must Go’.
(Kelly Wall)
Wall’s related task volition look connected the Frieze field with recovered paper boxes transformed into lightbox displays for her solid publication.
“In things coming to an end, determination is nary existent extremity … there’s transformation,” she said. “How you mightiness spot [the piece] whitethorn disagree depending connected antithetic times — oregon wherever you’re personally astatine successful your life.”

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