Berta de Pablos-Barbier to Step Up as Pandora CEO Ahead of Schedule

3 months ago 32

PARIS — Pandora said Monday that Berta de Pablos-Barbier volition instrumentality up the relation of main enforcement serviceman connected Jan. 1.

Currently the main selling serviceman of the Danish jewelry giant, she was slated to instrumentality implicit from incumbent president and CEO Alexander Lacik astatine the 2026 yearly wide gathering connected March 11.

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Lacik volition stay with Pandora arsenic peculiar advisor to the committee and enforcement enactment squad until the AGM.

Jennie Farmer, who joined Pandora successful January and is presently elder vice president marque acquisition and channels, volition win de Pablos-Barbier arsenic CMO of the Copenhagen-based jeweler.

The enactment transition, which was announced successful September, “concludes up of [the] archetypal schedule,” the institution said.

“The handover from Alexander to Berta has been exceptionally smooth. With Jennie Farmer stepping successful arsenic CMO, we are pleased to beryllium capable to behaviour the enactment modulation faster than planned,” Peter Ruzicka, seat of Pandora, said successful a statement. “We look guardant to the adjacent epoch of maturation nether Berta’s leadership.”

Farmer was astir precocious main selling serviceman astatine furnishings retailer Oka and main commercialized serviceman astatine U.K.-based workspace developer The Office Group. Prior to that, she held respective absorption positions astatine LVMH Estates & Wines; De Beers Jewellers, present De Beers London, and its Forevermark sibling.

De Pablos-Barbier said her “immediate absorption volition beryllium to navigate the existent marketplace turbulence portion gearing up to leverage our untapped opportunities arsenic a afloat jewellery marque and thrust semipermanent growth” to physique “a bigger Pandora.”

Lacik, who took connected the president and CEO relation astatine Pandora successful April 2019, is credited with starring its palmy turnaround and launching its Phoenix strategy to alteration it into a afloat jewelry brand, extending beyond its halfway charm concern and reinforcing its sustainability strategy.

In September, the Swedish native, who is 60, told WWD helium has nary plans for different large enforcement role.

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