Citi has a message for Apple stock investors

Apple is heading into its astir intimately watched developer league successful years with a grounds 4th down it and 1 of the highest-stakes AI announcements successful its past successful beforehand of it.

The banal has climbed 15% twelvemonth to date, services gross deed an all-time precocious of $31 cardinal successful the March quarter, and Wall Street has spent the amended portion of 2 months debating whether WWDC volition yet found Apple arsenic an AI winner.

Citi's connection going into June 8 is much circumstantial than the statement suggests , and it is not lone astir artificial intelligence.

What Citi's Atif Malik is watching astatine WWDC 2026 and why

Citi expert Atif Malik told investors successful a enactment up of the league that the astir intimately watched constituent of WWDC 2026 volition beryllium however Apple (AAPL) integrates a revamped Siri crossed its operating strategy and ecosystem, with peculiar absorption connected whether it lays the groundwork for agentic AI workflows, according to Investing.com.

The cardinal question, successful Malik's view, is whether Apple demonstrates autonomous agents susceptible of completing multi-step tasks connected behalf of users, specified arsenic managing reservations, buying decisions, and question logistics crossed applications.

Citi reaffirmed its Buy standing and $315 terms people connected Apple up of the conference. Malik expects the caller Siri to relation much similar OpenAI's ChatGPT, moving crossed Apple's operating systems alternatively than simply responding to dependable commands.

"Siri volition grip multi-step requests, recognize idiosyncratic data, analyse on-screen content, make emails oregon messages utilizing some web and instrumentality context," helium wrote. Citi sees the Siri revamp arsenic the cardinal to unlocking Apple's borderline AI opportunity, AI processing done locally connected devices, according to Investing.com.

Citi besides cautioned investors against expecting a landmark moment. The afloat Siri update is expected to vessel successful the autumn alternatively than immediately, meaning WWDC is much apt to beryllium a preview of Apple's AI absorption than a completed merchandise launch.

What the Apple Cash bill-splitting diagnostic means for investors

Alongside the AI conversation, Bloomberg's Mark Gurman reported connected June 1 that Apple is readying to present a bill-splitting diagnostic for iPhone users successful iOS 27, to beryllium announced astatine WWDC connected June 8.

Users volition beryllium capable to photograph a receipt, delegate items to antithetic people, relationship for taxes and tips automatically, and make outgo requests that tin beryllium settled done Apple Cash, according to Bloomberg.

The diagnostic straight targets Venmo, Cash App, Splitwise, Tab, and Settle Up, each of which connection bill-splitting tools connected the iPhone.