How Good Has Macy's (M) Stock Actually Been?

• Macy's is inactive a immense company, but it's losing relevance successful a shifting retail landscape.

• Sales proceed to decline, and the nett borderline is shrinking.

• Macy's banal is cheap, but its prospects don't look attractive.

• 10 stocks we similar amended than Macy's ›

Macy's (NYSE: M) is an iconic section store concatenation that has been astir since 1858. It has stood the trial of time, but it's been struggling implicit the past fewer years.

Let's cheque retired wherever it stands contiguous and however its banal has performed for shareholders.

Macy's income proceed to diminution arsenic the American retail scenery shifts. The immense section store of the past has morphed into boutique experiences, decorator stores, and, astir significantly, online shopping.

Macy's has kept up with omnichannel options, but it's saddled with huge, costly existent property that isn't bringing successful the aforesaid volume. E-commerce is simply a level playing tract wherever galore smaller brands tin scope customers the aforesaid mode a elephantine similar Macy's can.

Despite continued efforts to marque the institution over, caller results person been disappointing. Sales were down 2.5% from past twelvemonth successful the 2025 fiscal 2nd 4th (ended Aug. 2), but comparable income (comps) were up 0.8%, the company's champion effect successful 12 quarters. The Bloomingdale's marque performed peculiarly well, with comps up 3.6% from past year.

Gross borderline was down 0.8 percent points to 39.7%, and adjusted nett income was $113 million, astatine conscionable a 2.3% margin.

Macy's banal has been up and down implicit the past fewer years, but it's beating the S&P 500 (SNPINDEX: ^GSPC) this twelvemonth and implicit definite clip periods.

Data source: YCharts information arsenic of Nov. 21, 2025.

Total returns see Macy's dividend, which yields 3.6% astatine the existent price. If you spell backmost further, it looks overmuch different, with Macy's banal losing 21% implicit the past 10 years portion the scale is up 277%. This implies that the gains you spot successful the array are much of a rebound, and the rebound hasn't been linear.

At the existent price, Macy's banal trades astatine lone 11 times trailing 12-month earnings. However, that doesn't look similar overmuch of a bargain considering its existent prospects.

Macy's is inactive a formidable company, with $22 cardinal successful trailing 12-month sales. However, that's good disconnected its grounds highs from respective years ago, and the institution is having a batch of occupation maintaining relevance successful today's retail climate. There's a accidental that Macy's volition retrieve nether amended circumstances and statesman to ascent again, but investors whitethorn privation to look elsewhere for maturation opportunities.