Spotify to raise US prices in first quarter of next year, report says

5 days ago 9

Aisha Malik

Tue, November 25, 2025 astatine 9:15 AM CST 1 min read

Spotify, Apple Music connected astute telephone screen.

Spotify is readying to rise subscription prices successful the U.S. successful the archetypal 4th of adjacent year, according to a caller study from the Financial Times. The determination volition people the streaming service’s archetypal terms emergence successful the US since July 2024. The institution precocious raised prices successful respective different countries, including the U.K., Switzerland, and Australia.

A Spotify subscription presently costs $11.99 a period successful the U.S. When the work archetypal launched successful the state 14 years ago, it outgo $9.99 per month.

The study says JPMorgan analysts person estimated that a $1-per-month terms summation successful the U.S. could summation Spotify’s yearly gross by astir $500 million.

Additionally, large grounds labels person been urging Spotify and different euphony streaming platforms to rise subscription prices, arguing that fees person not kept gait with ostentation and stay debased erstwhile compared to services similar Netflix.

The study comes a fewer weeks aft Spotify announced that its founder, Daniel Ek, is stepping down arsenic CEO. The institution is replacing Ek with 2 co-CEOs: Gustav Söderström, the existent co-president and main merchandise and exertion serviceman astatine Spotify, and Alex Norström, co-president and main concern officer.