Stifel Upgrades Deckers Outdoor (DECK) to ‘Buy’ Citing Strength in Hoka, Favorable Ugg Outlook

Earlier successful its FQ2 2026 net call, Deckers reported making a full gross of $1.43 billion, which marked a 9% summation year-over-year and surpassed expectations. Diluted EPS saw a 14% year-over-year summation to $1.82 for the quarter, which was up from $1.59. Both halfway brands delivered robust gross maturation successful FQ2, with HOKA gross expanding by 11% and UGG gross expanding by 10%.

Looking astatine H1 of the fiscal year, HOKA gross grew by 15% and UGG gross roseate by 12%, some driven by beardown show successful planetary markets. HOKA besides saw palmy merchandise updates, portion UGG saw beardown wholesale demand. However, the institution besides acknowledged antagonistic points, peculiarly concerning the US user market, which is nether unit owed to tariffs and terms increases. This cautious situation led to a 10% diminution successful UGG’s DTC income during FQ2. Deckers present anticipates continued tariff headwinds into FY2027.

Deckers Outdoor Corporation (NYSE:DECK) designs, markets, and distributes footwear, apparel, and accessories for casual manner usage and high-performance activities successful the US and internationally.

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